Shopify’s one-page checkout is now the default layout, and merchants can toggle between one-page and three-page flows with minimal effort. In 2025, you can still run low-dev experiments to optimize conversion—whether on Shopify Plus or not. Below are 7 tests you can launch from settings (plus extra Plus-only upgrades), updated for current Shopify platform changes. … Continued
Affiliate marketing Shopify strategies are a powerful way to drive traffic, increase conversions, and grow your eCommerce brand. For Shopify store owners, launching an affiliate program can unlock scalable growth while keeping marketing costs low. With the right setup, affiliate partnerships can deliver high-impact results and long-term value. In this guide, you’ll learn how to … Continued
When running an eCommerce business, few things build trust with your customers like having a clear and well-structured refund policy. On Shopify, where competition is fierce, a transparent refund process can be the deciding factor for many customers when choosing whether to buy from you. Not only does an effective refund policy reassure your customers, … Continued
A slow-loading WooCommerce store can turn potential customers away before they even see your products. WooCommerce speed optimization isn’t just about cutting down load times; it’s about creating a smoother, more enjoyable experience that keeps users engaged and drives conversions. In this guide, you’ll learn how to optimize your store’s speed, from image compression to … Continued
Building a strong and recognizable brand is essential for success in e-commerce, and Shopify provides the perfect platform to achieve this. With its extensive customization options and powerful marketing tools, Shopify allows businesses to craft unique brand experiences that resonate with customers. In this blog post, we’ll explore key Shopify branding strategies that can help … Continued
One of the most significant trends reshaping the e-commerce landscape is the increasing focus on mobile usability. With more consumers relying on their smartphones for online shopping, businesses must prioritize mobile optimization to enhance user experience, boost conversions, and drive growth. In this blog post, we will explore the importance of mobile usability in e-commerce, … Continued
The transition from Shopify to WordPress is a critical step for many e-commerce businesses seeking enhanced functionality and scalability. Choosing professional assistance for your Shopify to WordPress migration ensures a smooth, error-free transfer, particularly when using powerful tools like WooCommerce. This article underscores the importance of involving skilled professionals in the migration process, supported by … Continued
In the competitive realm of e-commerce, the success of your online store hinges not just on what you sell, but on how you sell it. The design of your website’s user interface and user experience play pivotal roles in converting visitors into loyal customers. At Scalater, we excel in creating Shopify and WordPress platforms that … Continued
In the dynamic world of e-commerce, setting up secure payment options in your Shopify store is paramount to instill trust and confidence in your customers. As online transactions become increasingly prevalent, ensuring the protection of customer data is a top priority for every online retailer. This article will guide you through the process of setting … Continued
